Community Portal

Community Portal

Community Portal Increase Hits To A Web Site

The most successful web sites consist of content rich sites forming a community of people interested in that content. Community portals combine the key top level activities into a single site with a view to saving users time with accessing numerous specialist sites.

By posting details of your site on a portal, not only can you get free hosting, but free publicity for your web site, something you may not be able to achieve with content specific single sites.

Banners ads and site link exchange are rapidly loosing favor with webmasters who are latching on fast to the advantages of posting to one or more community portals. After all who has NOT posted their web site on Yahoo or Google? Social community portals are for sure here to stay and are growing fast, many of the bigger ones are joining millions of new members a month, and there is huge scope over the next few years.

People interests vary from collecting stamps, films, sports and more. In essence an endless range of interests for leisure, business and education, so this means an endless stream of potential web sites for each interest.

Sites need enough visitors and postings or content to make the site not just viable but interesting, this is why so many sites fail - visitors expect them to be full of members and content and are reluctant to start off a new site. They are trying to be another YouTube or Friends Reunited and so on, and for most this is an impossible task unless they have a new angle to the well established successful sites.

Content of the individual site or part of the larger portal must have sufficient content in terms of listings, postings, articles or general pages of knowledge and information on the main topic. The individual members add the content in the main, although some base information may be provided by the site.

The social networking web portal offers, chat, friendship, advertising, uploads of photos, music and video, groups, clubs and forums and potentially more features, all sections can be created by the members, personalised and contributed to or viewed by other members of the portal. Membership, in the form of a simple registration is normally compulsory to access most if not all the main features.

A single membership allows total access, thus making the portal a simple one stop site for all normal social, personal and business relationships, a big plus over having to remember potentially dozens of logins for separate sites.

Social Networking Portals have in theory at least the potential to be huge based on the "sum of the parts" rule and you are wise to consider getting your web site, regardless of its content listed on a few as soon as you can.

An Effective Way To Expose Brand Products

Web 2.0 has evolved the web based technologies to such an extent that interactivity between people from around the globe becomes a pretty natural process. It revolutionalized the communication scenario and streamline the connectivities through internet. That's where the social media sites tends to get the much higher traffic from all over the world and become a great source to promote your products and websites. An effective strategy can help one attain maximum attention from relevant audiences and massive traffic.

It is a potential method where implementation of effective marketing strategy makes your site profitable by many folds. The things now become lot more easier as when you like something online and want to share it with your friends then you can simply send e-mails to your buddies through these social networking channels. It helps you expand your friendly circle by adding people who have the same taste as you. Social media sites are all about communication with likeminded people and sharing ideas and thoughts with ease.

Through social media/ social application sites as Stumble upon, Digg, My Space, You tube, Orkut etc one can get natural links from relevant niche and his site got exposed to large groups of people in a spontaneous fashion without having to spend a penny. It's through that participation and interactivity that your site is distributed around, and that's what brings traffic to your web site.

One must have to become familiar with the communities in social networks and participate actively to get enough attention. Soon your brand product will automatically start recognizing among the community members. We recommends you to avoid the ideas of adding keywords or tweaking meta tags. It's better to focus on something which members would love to appreciate e.g. add stories that are relevant your business, productivity estimation for the next quarter or current market trends in your industrial region.

Social media marketing now become such an evolved marketing tool that every company (how big or small) want to exploit its resources to get the maximum traffic out of it. So it's always good to get started with building trust among people. Get involved in all kind of activities relevant to your niche and extract maximum fruits out of this interactive cyber revolution.

Community Portal & Search Engine Marketing

Social marketing is a new form of advertising that is just starting to become popular. Often social marketing is a favorite of small businesses because it is virtually free although in order to use it to drive traffic to a website the company still needs to use traditional search engine marketing and search engine optimization techniques. It is build around the idea of link strategies and using personal networking to drive website traffic. Before the widespread use of social networking sites social marketing really wasn't a viable option for most mainstream businesses but now the popularity of community portals like MySpace and Facebook has made social networking and social marketing very popular.

Link strategies that are often used in social marketing involve creating free accounts on these popular community portals and then using search engine marketing techniques to increase traffic and network with others who interested in the same topics or with customers. Using search engine optimization to create search engine marketing content on your social networking profile pages can help get your profile listed in search engine results pages and you can use search engine marketing articles to help gain readers and friends across the net.

This type of marketing isn't just limited to using sites like MySpace and Facebook. You can use search engine marketing and search engine optimization to socially market your blog as well. Many companies these days prefer having blogs to having traditional websites because blogs are much more accessible to people and make people feel like they have a personal connection with the company. Blogging is hugely popular. Many popular blog sites are free so you can set up a free blog to be the front page of your webpage and you can put links throughout the blog that lead to other pages on your webpage so that your readers can find your other search engine marketing articles and information or buy your products. The best link strategies for blogs involve taking the time to form alliances with other bloggers. Blogging networks have huge followings and many times if you join a blog network or go to the blogs of people who share your interest or sell complementary products you can leave comments on that person's blog that link back to your own site.

Even though that type of advertising can be a little time consuming it's a great way to use search engine marketing to reach your target audience for free. Blogging communities also usually link to one another's blogs which means that you can use your networking contacts to help you publicize your website. Social marketing can be tricky though because it's more than just using search engine marketing, link strategies and SEO.